Tip of the Spear Ventures

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Business Development Leadership

Sales Leadership: What Separates the Strong from the Weak? – 7 Tips!

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The Point: When it comes to Sales Leadership, we started asking ourselves here at Tip of the Spear Ventures “What separate good sales leaders from bad ones?” Consider the business failure and success that relies on sales (after all, does anything else matter?) If most leaders could rely on their gut/first impressions, perhaps your sales problems would be solved! So in this post, we’ll explore sales leadership regarding what separates the strong from the weak along with 7 tips… Enjoy!

Sales Leadership: What Separates the Strong from the Weak? - 7 Tips!

7 Tips that Separate the Strong from the Weak in Sales Leadership

Preconceived notions cloud the mind, and perhaps the most difficult “terrain” to conquer as a sales leader is the roughly 6-inches between the ears. The mind can play tricks on even the most logical thinkers! So what makes a strong sales leadership and weak sales leader (especially when considering those that hire salespeople in your organization?) High production of sales is the key to your business growth, as is good/strong sales leadership. With this in mind, here then are 7 tips or characteristics of strong sales leaders:

Tip #1: They have a consultative approach

Tip #2: They are recognized for their expertise

Tip #3: They create confidence

Tip #4: They ask quality questions

Tip #5: They bring their sales conversations to a high level of business

Tip #6: They solve problems instead of selling products or services

Tip #7: They are affirming themselves positively

So in my experience I believe that if you want to avoid weak sales leadership you have to put more emphasis on developing these 7 skills so as to change the results of the leader and salespeople under management.

Relational Competence

Strong sales leadership is more result-oriented in focus than the weak sales leadership. In this approach, unlike traditional applications, it is not only a question of identifying what makes the sales people perform, but also of seeing whether these factors are also present in the less efficient ones. This makes it possible to really distinguish the factors of success. The reflection of the sales-cycle that separates the strong sales leadership from the weak sales leadership therefore become evident.

The problem with an approach where the representative focuses on the relationship is that it is impossible to predict the outcome, or that they provide “excuses” for not achieving their sales goals (for example, “XYZ organization had a really bad summer… Too hot/humid for them to really achieve any sales of our products). Annual market’s result of your business to calculate the total sales is an action to utilize the more effective strategies. The sales are then purely transactional and based on price. In addition to preventing any form of sales forecast, selling in a transactional manner is accompanied by a lengthening of the sales cycle.

Influence when Recruiting Vendors

If you want to improve the quality for your sales recruitment, do not rely on the relational aspect of your process, bet on the predictive factors of success in sales instead. The each member of your team is the strength in your business development leadership, so make sure to produce the greatest returns on investment (ROI) for a stronger stability of your business in the future.

SUMMARY

In this post we’ve explored the sales leadership topic of what separates the strong from the weak, along with 7 tips or characteristics of strong sales leaders. While no application can be a guarantee of success focus, some productive business strategies and positive implementation can separate your business development leadership as strong sales leadership allowing for more sales accomplishments than misses.

Sam Palazzolo

PS – If you or your organization is challenged as a result of Sales / Business Development activity, please don’t hesitate to drop me a line and request future post titles! Here are a few other titles that are currently in the works:

 

Improving Business Development Leadership Skills – 3 Tips!

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The Point: In any business development effort, the leaders are the key elements of any organization to increase the number of sales. Effective business leadership gives direction and defines the framework to achieve the expected objectives, all the while attempting to avoid inefficiency and misuse of resources. So in this post, we’ll explore improving business development leadership skills and share 3 tips… Enjoy!

Improving Business Development Leadership Skills - 3 Tips!

Business Development Leadership… Lonely at the Top?

Business development leadership is the driving force behind efforts to achieve best sales, innovation and productivity. In my years of consulting, it shouldn’t come as a surprise that I’ve identified that there is a strong correlation between leadership development and business performance. So why are so many organizations reluctant to invest in leadership development training for sales leadership? The answer may surprise you!?!

The Best 3 Tips for Improving Business Development Leadership Skills

A leader with a vision ensures that people understand not only where the company is at, but where it plans on going (and how the people listening play a vital role in how the organization will get there!) The sales leadership in the company can, and should, be seen as the engine that powers the business. The business development leadership role is to be an influential person who motivates their troops and displays a natural positivity.

The following are what I consider to be the top 3 tips to achieving a good sales leadership dynamic:

Tip #1: Be Transparent

Good communication skills are essential for leaders to perform well.

The first step is to be totally transparent with the employees and to tell them exactly where the business is and what their role is.

I often see Sales Leaders that lack authenticity (Be yourself!) attempt to hide behind a proposed leadership mask. People, especially salespeople, will know if you are sincere or not. Your salespeople need all the information they can get to help you achieve your business development goals. Not disseminating information can only provide you confusion/trouble along the way.

Tip #2:   Know Your Strengths and Weaknesses… Then Delegate

In good business development leadership the particular leader must be aware of his or her skills and personality. Make sure you know your strengths, weaknesses and gaps. You can focus on what you do the best, while knowing where you are likely to need help. Furthermore, you could reinforce a weak point in your skills by hiring an external consultant.

The inability to delegate is probably one of the biggest challenges for many leaders who often practice micromanagement (or mismanagement). Sales leadership should recognize the strengths of other members of their team in order to benefit from them. It is important to learn how to surround yourself with competent staff, but you must provide them with the opportunity to prove that competency.

By delegating you also develop your employees, which would be essential to the long-term growth/stability of both the individuals and your organization (People are generally up to the challenge!)

Tip #3: Networking

Another effective business development leadership tip is business networking. If ABC stands for “always be closing,” then the sales leader should employ ABN (Always Be Networking!)

Business networking is a leader’s best friend, regardless of business size (but especially for small and medium-sized businesses). Leaders often need to connect with other business owners, so as to share experiences and learning from each other. Effective leaders know how to build relationships and build beneficial partnerships/alliances.

Networking is also a way to keep up with trends and maintain your visibility in a highly competitive market.

SUMMARY

In this post we’ve explored how improving business development leadership skills can be beneficial. Effectiveness in business development leadership often results in improved performance and improved the sales in the organization. The 3 top could create wider opportunities in business development. These tips have benefited from actions that have had a lasting impact on their business growth.

Sam Palazzolo